For more than 20 years, the Netherlands-based record label Armada Music has led the electronic dance music (EDM) movement. Established in 2003 by David Lewis, Maykel Piron, and Armin van Buuren, Armada Music has grown to become a major force in the music industry, putting out hit songs on a regular basis and developing young talent. The creation of numerous sublabels has been one of Armada Music’s primary tactics for preserving its success.
Key Takeaways
- Armada Music is a record label that has several sublabels.
- Armada Captivating focuses on captivating sounds.
- Armada Electronic Elements is all about progressive vibes.
- Armada Music Trance is the sublabel for trance music.
- Armada Deep is the sublabel for groovy beats.
Through these sublabels, the record label can accommodate a variety of EDM genres & styles, reaching a wide audience and giving artists a stage on which to present their distinctive sounds. One of the labels housed under Armada Music is Captivating Sounds. Progressive and upbeat trance tracks are the main releases from this sublabel. Melodic hooks, upbeat beats, & exuberant moods define the music released under the Captivating Sounds label. Dash Berlin, Andrew Rayel, & Jorn van Deynhoven are a few of the most well-known musicians connected to Captivating Sounds. Music from the sublabel has proven to be consistently captivating & of high quality, as evidenced by tracks like “Dark Warrior” by Andrew Rayel and “Until The Sky Falls Down” by Dash Berlin that have become anthems in the trance community.
The genre of progressive house combines melodic and progressive elements with elements of house music. Luxurious synthesizers, evocative soundscapes, and rhythmic patterns that are always changing define it. Progressive house was becoming more and more popular, and Armada Music saw this & launched the Electronic Elements sublabel to serve this particular market. The Electronic Elements sublabel has become a home for artists such as Rodg, Ruben de Ronde, and Eelke Kleijn. Tracks like “Island” by Rodg and “Moments Of Clarity” by Eelke Kleijn demonstrate the sublabel’s dedication to pushing progressive house’s limits & giving musicians a place to experiment & innovate within the genre.
Emotional vocals, intense beats, & upbeat melodies define the genre of trance music. It has a long history and has changed over time as new subgenres have emerged to suit the varying tastes of the trance community. Knowing that trance would always be popular, Armada Music launched the Trance sublabel to feature the finest in this genre.
Iconic trance artists like Armin van Buuren, Ferry Corsten, & Aly and Fila have all been signed to the Trance sublabel. Songs like Armin van Buuren’s “This Is What It Feels Like” and Ferry Corsten’s “Beautiful” have endured over time in the trance scene, cementing the sublabel’s standing as a center for trance music. Deep house is a genre of music that incorporates jazz, funk, and soul elements with house music. Warm basslines, soulful vocals, and easygoing, groovy beats are what define it.
Recognizing that deep house was becoming more and more popular, Armada Music launched the Deep sublabel to focus on this particular genre. The Deep sublabel has become a home for musicians such as Yotto, Pretty Pink, and Lost Frequencies. Their selections, which include “Move It All” by Pretty Pink and “Are You With Me” by Lost Frequencies, demonstrate the sublabel’s dedication to providing melodic, deep music that connects with listeners on a deeper level.
Techno & house music are combined to create the genre known as “tech house.”. It is distinguished by its complex percussion, hypnotic rhythms, and driving beats. Recognizing the growing appeal of tech house, Armada Music launched the Subjekt sublabel to focus on this particular genre. The Subjekt sublabel is home to artists such as Harry Romero, Raumakustik, & Tube & Berger. The sublabel’s dedication to releasing innovative & dancefloor-ready tech house tracks is evident in tracks like “Set It Off” by Tube & Berger and “Revolution” by Harry Romero.
The genre of chillout music, sometimes referred to as downtempo or lounge music, is distinguished by its tranquil and calming atmosphere. It is frequently played for relaxation or as background music. The Chill sublabel was founded by Armada Music after it became apparent that the industry needed a label that specialized in offering ambient and peaceful music. The Chill sublabel has released chillout tracks by artists such as Armin van Buuren, Chicane, & Sunlounger.
Some of the most popular songs for people to listen to when they want to relax and escape from the stresses of daily life are “Shivers” by Armin van Buuren and “Saltwater” by Chicane. Armada University is an educational platform that gives aspiring DJs and producers the skills and information they need to be successful in the music business. Armada Music launched the University sublabel to give artists who have come out of the Armada University program a platform as part of their dedication to developing new talent. The University sublabel has produced successful artists like AVIRA, Maxim Lany, and Zack Martino.
Songs like “Hold On To Me” by Zack Martino & “Renaissance” by AVIRA demonstrate the sublabel’s dedication to fostering and advancing up-and-coming musicians. The greatest artists and sounds from around the world are featured on the Armada Music Bundles program. It seeks to encourage inclusivity & diversity in the music business by giving musicians from various cultural and ethnic backgrounds a platform.
To showcase the songs & musicians included in the Armada Music Bundles initiative, the Bundles sublabel was founded. For those seeking a broad and varied selection of songs, bundles such as “Armada Deep Ibiza” & “Armada Trice Miami” have gained popularity. Barriers have been broken down and inclusivity has been promoted within the music industry thanks to the Bundles sublabel’s dedication to showcasing international sounds and artists.
One initiative that aims to support up-and-coming artists in the electronic music industry is called Armada Next. Emerging musicians can use it as a stage to demonstrate their abilities & get recognition. To release music by artists who have emerged from the Armada Next program, the Next sublabel was founded. Under the Next sublabel, musicians like Kasablanca, Maxim Lany, and AVIAN GRAYS have achieved success. Some of their tracks, like “Disruption” by Kasablanca and “Something Real” by AVIAN GRAYS, demonstrate the sublabel’s dedication to giving new & diverse voices in the music industry a platform.
In summary, the sublabels’ distinct sounds and styles are discussed, along with the significance of nurturing new talent & encouraging diversity in the music business. To sum up, Armada Music & its affiliated labels have greatly influenced the development of the electronic dance music landscape. Every sublabel offers a platform for artists to display their distinctive sounds & styles while focusing on a particular genre or style within the EDM spectrum. Armada Music regularly produces excellent music that appeals to listeners all over the world, from the upbeat and energizing trance tracks released under the Captivating Sounds sublabel to the relaxed & funky beats of the Deep sublabel.
In addition, it is admirable that Armada Music is dedicated to helping up-and-coming artists and encouraging diversity in the music business. The record label offers opportunities for aspiring producers and DJs to hone their craft and get recognition through initiatives like Armada University and Armada Next. Also, by breaking down boundaries & advancing inclusivity in the industry, the Bundles sublabel presents international sounds and artists. Armada Music & its sublabels continue to push boundaries and set trends in a constantly changing music landscape.
Armada Music continues to be a dominant force in the electronic dance music industry by fostering talent, advancing diversity, and producing excellent music.
If you’re a fan of Armada Sublabels and want to dive deeper into the diverse sounds and artists under the Armada umbrella, you won’t want to miss this fascinating article on Allov Club. Titled “Armada Sublabels: Exploring the Diverse Sounds and Artists Under the Armada Umbrella,” it provides an in-depth exploration of the various sublabels and their unique contributions to the electronic music scene. From progressive house to trance, this article delves into the rich tapestry of talent that Armada has nurtured over the years. Check it out here for an enlightening read that will expand your musical horizons.
FAQs
What is Armada Music?
Armada Music is a Dutch record label founded in 2003 by Armin van Buuren, Maykel Piron, and David Lewis. It is one of the biggest independent dance music labels in the world.
What are Armada Sublabels?
Armada Sublabels are smaller record labels that operate under the Armada Music umbrella. They specialize in different genres of electronic dance music and offer a platform for up-and-coming artists.
How many Armada Sublabels are there?
As of 2021, there are 25 Armada Sublabels, including Armada Deep, Armada Electronic Elements, Armada Chill, and Armada Trice.
What kind of music do Armada Sublabels release?
Armada Sublabels release a diverse range of electronic dance music, including trance, progressive house, deep house, techno, and more.
Who are some of the artists signed to Armada Sublabels?
Armada Sublabels have signed a wide range of artists, including Andrew Rayel, Gareth Emery, Lost Frequencies, and W&W, among many others.
How do Armada Sublabels differ from each other?
Armada Sublabels differ from each other in terms of the genres of music they specialize in, the artists they sign, and the overall sound and vibe of their releases.
How can I submit my music to Armada Sublabels?
Armada Music has a demo submission page on their website where artists can submit their music for consideration by the label and its sublabels. However, due to the high volume of submissions, not all demos can be responded to.